The Upper Iowa Athletics Department is excited to host the Fourth Annual Peacock Power 24-Hour Challenge, beginning at 10 a.m. on Wednesday, October 22, and running through 10 a.m. on Thursday, October 23.

For one full day, Peacock Nation will unite to support the student-athletes who proudly represent Upper Iowa University in competition, in the classroom, and in the community. Each of our programs will work together to raise vital funds that directly enhance the student-athlete experience.

Over the first three years of this challenge, Peacock Nation has donated more than $390,000, fueling facility improvements, travel opportunities, and enhanced resources for every team. That tradition of generosity has built incredible momentum—and we're ready to take it even further in 2025.

This year, we're asking our alumni, families, and friends to once again help POWER OUR PEACOCKS by making a gift of any amount to your favorite team or program. Every dollar stays right here at Upper Iowa—100% of your contribution supports our student-athletes and strengthens their development on and off the field.

Each team has unique goals, but one mission unites us all: to help our student-athletes grow, compete, and achieve their full potential. Your support ensures they have the tools, opportunities, and confidence to soar.

Let's show the power of Peacock Pride once again—make your impact, share your spirit, and help us reach new heights together.

GO PEACOCKS!